The digital language – the infinite combination of ones and zeros – creates the foundation of  modern day life. From driving cars, accessing apps on cell phones, taking a transatlantic flight or streaming movies and music, this language or code literally runs in the background (think of the Matrix movies!) and keeps our lives connected, safe and advancing at a pace unheard of just 25 years ago.

As a business owner, this digital language is an integral part of your day-to-day operations.  Your website, specialized computer software programs and business applications such as Office 365 were created with the code of ones and zeros. Even your telephone system is likely using this language at some point to transmit voice signals to data, whether you have analog lines, digital lines (PRI), SIP Trunks or use a Cloud Hosted voice service . This conversion of voice signals to data is called VoIP (Voice over Internet Protocol). With the world now connected through fibre optics, this data can move at the speed of light, creating instant, reliable communication at an affordable price.  Stay tuned for a future blog discussing SIP (Session Initiated Protocol) which is the universal language used in most VoIP applications.

Is VoIP an Internet-based service?

Not necessarily. VoIP can be deployed over the Internet, your business’ Local Area Network (LAN) or Wide Area Network (WAN). All three of these “deployment” methods (which can also be used together) convert voice transmissions into data which can then be managed using QoS (Quality of Service), to give voice data priority over other forms of data such as email, or video streaming. Why is this important? A delay of a few seconds for an email transmission will go unnoticed …a simple two-second delay in a voice call can result in poor quality, echo, one-way audio or disconnection.

The deployment method you choose is dependant on your business needs and the quality and speed of the data connection to your office. For more information on business data connections, refer to our blog Fibre is the Future.

What are the advantages of VoIP?

Traditionally, phones had to be physically connected to the main phone system in order to operate. Because VoIP converts voice transmissions into data, you can manipulate this data and get advanced features on multiple devices anywhere in the world through a data connection to the Internet through Wi-Fi, a cellular network, a LAN or WAN.

Benefits for your business include:

  1. Convenience: VoIP allows you to chose how and when you communicate with clients and staff. With single number reach for example, your direct line will ring any device you choose – whether it is your office phone, your cellular phone while on the road or your home computer. Never miss an important call again.
  2. Mobility: VoIP empowers your staff with the communication tools to work at home, in the office or in the field. This flexibility can help attract and retain quality employees by allowing them to work remotely and still be connected to the entire organization.
  3. Cost: VoIP offers many different ways to save money, from the consolidation of phone lines and Cloud Hosted phone offerings, to SIP trunking and interconnecting multiple offices. Contact the Sunco office today for a free telecom bill audit  to create a communications solution that works and helps save your business money.
  4. Flexibility: When moving phones around the office with VoIP, simply unplug a phone and plug it into another data jack. By using features like Hot Desking, you can log in to any phone in your organization and your customized setup follows you, including your direct phone number and keys. Based in Toronto, but working from your Edmonton office for a week? Your phone number will follow you providing seamless communication with your clients.
  5. Simplicity: With VoIP there is no need for separate voice and data networks and cabling installations. Both can share one data connection.
  6. Disaster Recovery: In the event of a catastrophic failure of your primary communication system, VoIP enables your business to redirect voice traffic to a backup location quickly and seamlessly. There are many different aspects to a well-designed disaster recovery plan – contact the Sunco team  for expert advice.
  7. Pandemic Planning: As we saw with the SARS outbreak in Toronto, a serious medical event can occur that prevents staff from working at the office. VoIP allows employees to work from home, ensuring your business continues to operate safely in such a situation.
  8. Options: A company can choose from a pure VoIP model or opt for a hybrid model which combines digital and analog technologies with IP.

VoIP is a fit for all businesses as we push towards full global connectivity. It’s not a matter of if you should migrate to VoIP services, but a matter of when and what deployment method best suits your business.

Want to know more?

Educating our clients is what we do every day. Sunco is proud to provide friendly, local, in-person support. You never have to wait again on hold with large, impersonal call centres or deal with remote support staff. If you’d like to learn more about VoIP contact us!

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